SMS is Results Driven

While research is its core corporate activity, the SMS team of business and marketing professionals brings a wide range of experience and skills which can be applied to all types of organizations – private sector companies, government and state agencies and not for profits. When these disciplines are integrated with the research or evaluation component, the output becomes even more valuable – it transforms information into intelligence.

The process of gathering and accurately analyzing information, using it to develop strategic direction and a plan is only meaningful for clients if the outcome is designed to improve their bottom-line – whether that be profits, improved performance or program success. The SMS Marketing Action Pyramid demonstrates the company’s ability to deliver a full range of services turning information into intelligence -- always with the clients’ goal in mind.

SMS starts with the big picture and integrates its work with other related initiatives to ensure that everything it does is focused on achieving the client’s goals. This integrated results-driven approach provides clients with the highest level of assistance and the very best value.

SMS is a multi-disciplined company

SMS is a leader in its field and provides services in five broad disciplines. These can be accessed independently or in combination with each other.

• SMS Research
• SMS Consulting
• SMS Social and Economic Impact Assessment
• SMS Training

SMS is innovative and offers some unique Products & Services

SMS is customer focused and an innovator. It has developed some unique products designed to better meet client needs and to provide a higher level of value. Just another way SMS sets itself apart from the competition.

• SMS Hawaii Market Study
• SMS Customer Satisfaction/Profitability Drivers
• SMS Performance Based Budgeting Drivers
• SMS ROI model

  There’s more…

• SMS is the only Hawaii research company to be certified by the NCQA (National Committee for Quality Assurance).
• SMS is the only Hawaii training company certified to teach the Skills Centered Learning SCL program : teaching effective sales techniques for the complex sale.
• SMS has a unique network of with affiliations and collaborations that provide additional expertise for the benefit of its clients.
• SMS has developed proprietary sampling techniques designed to improve the accuracy of quantitative data collected from the Hawaii population.
• SMS is also Hawaii’s key provider of:
  • Scanning services
  • Syndicated Business Surveys
  • Superior retrieval and analysis of secondary data

SMS Consulting Team

The SMS consulting team of seasoned professionals has real world experience in senior positions in business, marketing and market research. The team includes local and international multi-lingual professionals, adding an important dimension to the scope of services and knowledge base available to its clients. As a result SMS provides an unmatched quality of expert advice and assistance to give clients practical insights and direction in support of their business goals.

SMS Research Team

The SMS Research team is unparalleled in depth and experience. This team has created unique products and models that provide clients the most accurate and actionable information. Recognized as leading research experts, their research design, sampling techniques and statistical analysis have earned them a national reputation.

With multi-lingual executive and fielding staff, SMS Research is also able to meet the unique needs of this multi-ethnic market. Called upon as expert witnesses in a variety of areas, the SMS team sets the standard in Hawaii and is recognized for quality and innovation among its national peers.

SMS Training Team

The SMS Training team has the experience to create customized training programs that provide the right level of training and coaching to meet specific client goals. Their excellent reputation as skillful trainers is further enhanced by their corporate experience in the area of quality service measurement, sales and service training, process improvement and facilitation. Not just highly skilled, the SMS training team has “personality” and works effectively with all levels of the corporate staff.

 

Leading Edge Technology & Facilities Expert Fielding

SMS is home to Hawaii’s most sophisticated scanning equipment, and houses Hawaii’s largest (18 workstation) state-of-the-art call center and CATI system, supported by a Voice Capture capability exclusive in this market.

The most recent addition to the technological addition to the research menu is the introduction of Internet Research and the creation of an Internet panel.

SMS houses Hawaii’s largest and most comfortable focus group and viewing room that seats more than 15 clients in “rocking chair” comfort.

SMS is also the only Hawaii research company to use the Internet as a channel to undertake research as well as provide clients secure Internet access to their own data as well as SMS proprietary data.

The SMS Information Center is a growing resource available to the community locally, nationally and internationally. It is designed to become the repository and directory for a comprehensive collection of data of value to people in any and all walks of life. Some of the information is open to the public, while other is available only to clients or subscribers.

Strategic Affiliations and Collaborations

SMS believes in the power of partnership. In order to provide our clients and the community with more and better products and services SMS has established affiliations with carefully selected companies.

Career Opportunities at SMS

SMS employs more than 20 full time professionals and over 100 part timers. Many prominent Hawaii leaders have gained valuable early work experience in the call center at SMS. We have a tradition of welcoming interns, promote from within whenever possible and are proud of the training we are able to provide all our employees.

SMS Posters tell the story

SMS is famous for its limited edition posters. Take a look and if you have a creative idea for another in the series e-mail it in and, if we use it we will pay a prize of $250.