Jim Dannemiller
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JIM DANNEMILLER

Jim Dannemiller
President Research
Research and Evaluation
email: jdannemiller@smshawaii.com
Jim is a veteran with 30 years of professional social science research experience. His areas of expertise include research design, questionnaire design, sampling, data collection, all areas of computer data processing, including analysis design, univariate, bivariate, and multivariate statistical techniques. He has been principle investigator for many types of research. His expertise ranges from marketing and consumer research, through media measurement and advertising impact, to market segmentation and customer satisfaction. His public opinion research experience ranges from political polling, through issues research, to program evaluation.

He is responsible for many important research projects conducted in Hawai`i over the past three decades. He has directed seminal research in visitor marketing, health status monitoring, visitor expenditure measurement, homelessness assessment, housing needs, sovereignty for Native Hawaiians, and charitable contribution research. He has conducted research in a broad and diverse range of fields including health, education, human services, transportation, media, banking, retailing, consumer behavior, customer satisfaction, and many others. Jim is a sought after expert witness, both locally and nationally, using his statistical skills to provide important new information.

Prior to joining SMS Research in 1978, Jim spent nine years as the Director of the Survey Research Office at the University of Hawai`i at Manoa. In that capacity, he directed all of the survey and institutional research for the University's nine campuses, and provided consultation to faculty and staff on research design and analysis.

When Jim does escape the office he is a soccer dad and loves to travel. Jim has a taste for fine wine and he makes the best spaghetti sauce. Invite him to your next potluck!


 

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