Financial Services and Insurance Providers

SMS has worked with Hawaii's leading financial institutions. SMS provides a wide range of marketing effectiveness studies for financial services. SMS tracks the marketing performance of such organizations through Awareness Trial and Usage surveys. SMS undertakes mystery shop programs and customer satisfaction studies for this important segment. We work closely not only with the banks, but also with the Credit Unions and the Credit Union League in Hawaii.

SMS also undertakes similar studies for the insurance industry in Hawaii.

Client Testimonials

"HGEA is grateful to the SMS team for its outstanding work in helping us better understand and serve our members. It is a pleasure to work with their knowledgeable staff."

— Randy Perreira, Deputy Executive Director
Hawai'i Government Employees Association

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